Titelstory "Connect with STAUFF" in the Trade Magazine 'fluid'

Spectrum 14 fluid · 01 2023 Title story “Challenge us!” Dr. Dominik F. P. Joachim, spokesperson for the Stauff Germany Management Board and member of the Management Board of the international Stauff Group since the start of 2023, is convinced of the perfor- mance and innovative strength of the company, which is headquartered in the South Westphalian region of Germany. And rightly so, because the Stauff Connect tube connector range has gained significant glob- al market share in mobile and industrial hydraulics since it was introduced in 2015. It is also opening doors to new business relationships with original equipment manufacturers (OEMs) and retailers. The “Connect with Stauff” mission statement, which was launched at the Hanover Fair, embodies many other facets that contribute to the success of the Stauff Group. Dr. Joachim, you have been responsible for the global business development and global product management of the Stauff Group since 2017 and were strategically involved in the introduction of the tube connector range. How do you assess the development of the Stauff brand since this expansion of the range? Dr. Dominik F. P. Joachim: The launch of the Stauff Connect tube connector range was a milestone in Stauff ’s company history, as it was the first stepping stone from being a component manufacturer to a solution pro- vider. With its proprietary tube connector range, for the first time Stauff became a full liner for all components of hydraulic line systems that connect the pump and tank. It was on this basis that the Stauff Line range was successively developed. Today, Stauff is a solution provider for all questions and as- pects that need to be taken into account when designing and producing hydraulic line systems for mobile and stationary appli- cations. We offer our expertise to both origi- nal equipment manufacturers and retailers, as the role of retailers is also increasingly “Connect with Stauff” is an invi- tation to customers to engage in active cooperation.” Dr. Dominik F. P. Joachim, Stauff